White Glove News & Blog

Before you entrust your sensitive data to a “cloud” service provider, make sure you weigh the risks with the benefits. “Cloud computing,” largely synonymous with Internet-based computing, has become a hot topic of discussion among many in the business community, with its promise of radically simplifying the access to, and use of, computing resources on demand. It’s no wonder then that it’s been small businesses, often without full-time IT resources of their own, that have been the first to adopt the concept. As a business owner, however, before you start moving critical data to the “cloud,” you’ll do well to bear in mind the risks that come with the computing model. First is security and privacy—ask how the service provider ensures the confidentiality and integrity of your data while in their care. Do they provide backups? Can you back up your data yourself? Are their security processes and procedures reviewed and vetted by a third party? Next is availability. Do they guarantee the uptime of their services—7 days a week, 24 hours a day? Do they provide a service level guarantee? Do they have processes in place to handle exceptional circumstances that can disrupt services, such as a natural disaster? Is support readily available to help in case you encounter any issues? Finally, there’s cost. While pay-as-you go can be attractive, the total cost over time can add up. It’s worth thinking two to three years out and considering the total cost versus alternatives. Asking these basic questions can go a long way in giving you peace of mind before you entrust your valuable data and core business systems to the care of others. If you’d like some help sorting all this out and making the best decision for your unique needs, give us a call.

Despite the clear trend towards greater adoption of mobile devices by businesses and consumers, a new study finds that many businesses are not taking full advantage of the opportunities created by this trend—especially in sales and marketing.

Global smartphone shipments continue to rise, driven by operator subsidies, lower barriers to adoption with the introduction of lower-cost models, and greater choices afforded by vigorous competition from companies such as Apple, RIM, Microsoft, and Google. Not far behind is the rising interest and adoption of other mobile devices, such as tablets with the success of Apple’s iPad.

Despite this trend, a new study by eROI, an online marketing agency, finds that many businesses are not taking full advantage of the opportunities it creates—especially in sales and marketing. The company surveyed 500 businesses, and the majority cited lack of resources and little understanding of what needs to be done as the major barriers to capitalizing on the trend. This, despite findings which show 91 percent of the population use mobile devices, with 23 percent using smartphones that make extensive use of online services.

Companies would benefit from looking at how these trends can be leveraged for building a strategy toward reaching new customers, engaging current customers, and creating rich experiences for both. Some examples from early pioneers in this area: building versions of their website that can be viewed comfortably on mobile devices, using services that make extensive use of social networks and location-based services such as Facebook and FourSquare that work well with mobile devices, and even building custom applications to provide a new channel for reaching and serving customers.

Companies can start small with pilot projects then work from there to see which work best for their businesses.

The continued exploit of many vulnerable applications that have been fixed by vendors for over a year highlight the need to keep software updated with the latest versions and patches.

A new report released by security firm M86 Security reveals a trend toward more sophisticated forms of malware in taking advantage of vulnerabilities in common software applications and developing techniques to avoid detection.

In M86’s report, among the applications commonly exploited are Microsoft’s Internet Explorer and Adobe Reader. Another vector for malware that hackers have been using recently is Java and Adobe’s Flash—which are installed on many PCs, often as plug-ins to most browsers.

Although the vulnerabilities in these applications have been identified and patched for over a year, failure to keep up with the latest updates have made many systems still vulnerable to attack. Our customers taking advantage of our Managed Security need not worry, since we make sure our customers’ systems are patched as soon as updates become available. Find out more about our Security Offerings today.